Portrait Editorials
Directed portrait sessions for individuals, artists, and creatives who need images for personal projects, portfolios, or public-facing work.
Portrait photographer in Las Cruces, New Mexico
Directed portraiture with a sharp editorial point of view, made in Southern New Mexico.
5.034 Google reviewsThe photograph is the final piece, not the whole process. What matters is the direction, the timing, and the person in front of the camera.
Portrait Work
Portraits, commissions, and editorial stories from Southern New Mexico and beyond, selected for presence, character, and point of view.
A portrait studio, brought to your event.
JPEG Bruja Sessions brings a photographer-led portrait studio to corporate events, galas, brand activations, private celebrations, and weddings. Personal direction, beautiful light, and portraits finished by hand.
Explore event sessions
Services in Las Cruces
Portraits, professional headshots, and fashion editorials for personal, creative, and professional use in Las Cruces and Southern New Mexico.
Fashion & Creative Editorial
Lookbooks, campaign imagery, and concept-driven shoots for designers, stylists, musicians, and independent brands.
Explore fashion & editorialHeadshots
Executive and professional portraits for websites, press kits, LinkedIn, business profiles, and career-focused use. Clean, polished, and made with more intention than a standard headshot.
Explore headshotsReviews and Testimonials
We hear the same thing again and again: people walk away feeling like themselves. Dozens have written in to say it, and here is what they said in their own words.
Moe was amazing! I'm not very used to being photographed & Moe made me feel so comfortable & confident. ...
Monique is the bomb.com photographer definitely recommend JPEG LABRUJA!!!!
Very beautiful and professional pictures. Very talented🩷
Very nice and friendly we loved it pictures came out very good thank you
Amazing experience Love them so much!! never done this before, so I was definitely a great experience!!
So friendly!
The work Monique does goes beyond just taking photos; she conveys a sense of connection in every shot!! She is a true professional
I feel so confident and comfortable every time she takes pictures of me! Always present at my special events! ...
I am absolutely amazed by her talent! Her talent at taking perfect shots and her beautiful editorial quality work is unmatched! Absolutely stunning work!
The most talented and professional photographer! 🧡🪴✨ always there for our events and professional portraits! ...
She made me feel so comfortable in front of the camera and the pictures came out so beautiful! ...
Worked with Moe a few times now, she always knows how to take amazing professional photos, photos were delivered quickly and efficiently. ...
All the headshots came out great, and captured the spirit and energy of my firm. ...
The process was very easy and simple, I got my photos very fast and they look great! Thank you!! ...
Lovedddd the experience we had , she was soooo sweet and definitely shows how much she loves what she does ! ...
JPEG Bruja is easily the best photographer we've ever worked with, a true master of the craft ...
i had an excellent experience with monique photographing me. she was kind and professional, and the photos turned out great.
Very professional and great service. Photo queuing system is very impressive and works really smooth. ...
She was very sweet and had great ideas. Would definitely get pictures taken again by her. ...
Amazing photos friendly people!
We had went through the farmers market & done her free portrait event, but even her other work was all amazing!
The Bruja behind the lens
JPEG Bruja is Monique Estrella, an editorial-style portrait and fashion photographer based in Las Cruces. Her work centers intentional lighting, natural expression, and portraits with a distinct visual identity.
Contact
Share what you have in mind. Monique will follow up with availability, a tailored quote, and next steps within 48 hours.
jpegbruja@gmail.com(575) 386-5221Based in Las Cruces, NM. Serving Mesilla, Doña Ana County, El Paso, and Southern New Mexico.